Follow our journey as we explore Africa and shed light on its creativity through our jewellery, clothing and homeware. They're keepsakes of modern African creativity, each telling a story about a different part of the continent.
"We Travel, Some Of Us Forever, To Seek Other States, Other Lives, Other Souls."
- Anaïs Nin
Handmade
Every product is handmade and tells the story of who made it, where it was made and what it is made with.
Integrity and Care
We care about all of our SOUL team and we profit share with our Cape Town staff and giveback to organisations and people close to our heart.
African sourced and manufactured
All products are made using materials sourced and manufactured sustainably in Africa in collaboration with African artisans.
Watch
Learn more about our story. Click the play button to watch.
Let customers speak for us
I bought this necklace as a birthday gift for a very special friend who has just celebrated a very special birthday (her 70th!) as I knew she would love it and she does!! The lovely packaging and card that came with the gift just elevated it to another level. I already own several pairs of Soul ear rings which I ALWAYS get complimented on when I wear them. Have every intention of expanding my collection of Soul jewellery as I just love range, the story behind the brand and the story behind each piece of jewellery. Makes it even more special when I wear my Soul jewellery to know where it comes from and who the artisans are that helped produce it.
Absolutely love my earrings The size and colour are perfect. Great customer service and beautiful store. Will definitely be back for more .
Very cool shirt for a cool granny! 😁
I love the design and the quality is remarkable!! The packaging is so beautiful and the hand written note was the cherry on top!!
Perfect size, beautiful design, solid and yet graceful. Love the brass look!
I love my afro chain necklace, absolutely stunning😝
Beautifull, i love it and would love to order again, exelant! I ordered on a Friday, stay in Mpumalanga and recieved my order on the Monday😝
I have more items from Soul Design than I can count but this stands as a firm favourite of mine, and something I wear every day!
I bought 2 Zuri bone bangles and 1 Zuri horn bangle with a plain bronze bangle - they are exquisite, delicate, and just what I wanted!
Absolutely love it!
My daughter bought this for me for my birthday. It hadn't really ever caught my eye before, but I adore it. Perfect balance between chunky and delicate!
I stack two rings, they are comfortable and look great. I have given them as a gift and they have become a favorite. Sara
I absolutely love my seaside necklace! This is my second purchase from Soul Design - I previously bought a short gold-plated chain from your lovely shop in Kalk Bay and I have been impressed with how durable the gold-plating is. I wear it all the time and it still looks brand new. That's why I went ahead and bought the long chain as well. The seaside necklace has been on my "wishlist" for a while and I'm so happy I added it to my collection. Thank you for the prompt delivery and my beautiful necklace!
Starfish Necklace
Very comfortable and such a statement. I love it!
Connect with us
Follow us on Instagram @soul_design_jewellery