Meet some of the friends and fans that embody what SOUL Design is all about. Their nomadic spirit drew us together and is at the heart of every piece of jewellery that I design.
Apr 06, 2021
Amelie has an infectiously positive energy; always happy, always smiling! I first met Amelie through her French cousin who also was a SOUL customer and had told her about SOUL…she soon becoming a regular ‘pop-in’ into the studio, often with one of her gorgeous children in tow; she soon started bringing her friends…each time she would say ‘I'm not going to buy any more SOUL today - I'm going to be good’ and then a few hours later I’d often get a message asking me if the piece she loved was still there and could she in fact take it! I love the way Amelie has embraced living in Africa, soaking up all it’s creativity, it always feels inspiring to see Cape Town through Amelie’s eyes…
Oct 29, 2020
I was lucky enough to spend my high school years living on a nature reserve, with wildlife literally drinking from our swimming pool! We are a nature-loving family and my mom has always placed huge emphasis on our connection to the earth. She always taught us to be still and to harness the joy of the simple, ordinary moments in life. We could sit for hours, in the winter sun, eating oranges and simply noticing the way the light changed throughout the day, with no attachment or expectation.
Jul 15, 2020
Africa is where my ancestry lies and I feel connected to this land spiritually. I like to call Africa Mamawethu, meaning our mother. Africa seeks to nurture and nourish all who live in it. There are two pieces that are connected to my African roots as a Venda person. One being the elephant necklace as elephants are the totem animal of my clan, waMasingo, and the other being the cowrie ring which represents water, an important aspect of Venda culture and spirituality.